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Taking it slow at Chrysler
Chrysler's new design chief promises improvements
MLive.com
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24/08/2008 20:05. “Tom Krisher • AP • August 24, 2008 DETROIT -- In its recent past, Chrysler LLC's efforts to roll out new vehicles quickly to keep them fresh in the” // Louisville Courier-Journal

22/08/2008 15:40. In the past, the compressed time frame for designing new vehicles affected their looks, Gilles said. "We've put a lot on our backs," he said Thursday. "We developed a lot of cars very quickly in a short time frame."

The quick development time limited competition between design teams, which in the past yielded great work at Chrysler, Gilles said. "You always get the best results" with competition, said Gilles, who was promoted to vice president for design. "That's the way we used to do it back in the day."

Gilles credits Vice Chairman Jim Press and Chief Executive Bob Nardelli with endorsing plans to slow down design time. "They're really big on execution," Gilles said. "We'd rather make it right than rush it to market."

Creed, 63, was responsible for the Chrysler PT Cruiser, Dodge... // St. Louis Post-Dispatch

Total: 32 news articles, 5 photos
First News Article: AutoWeek, 19/08/2008 08:36


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