New York Times (Enlarge photo)

12/10/2008 02:29. “s isn't the first time we've heard that Toyota might spin off the Prius as a separate brand much like Scion. But we now have the most concrete news about” // Autoblog

10/10/2008 05:49. The bigger Prius logically leaves room in the lineup for a smaller model, maybe something the size of the Toyota Yaris . But the Prius on steriods is something of a mystery. Toyota is also said to be working on a crossover version of the Prius, although Mr. Lentz wouldnt talk about it today.

He stressed that Toyota was not planning to sell Prius models in separate dealerships, like its Lexus luxury models. Instead, the broader Prius lineup would be sold alongside Toyota and Scion cars in Toyota dealerships, he said.

In a sense, Mr. Lentz said that consumers had already created the Prius brand, and the company was just catching up to the marketplace. The Prius accounts for 75 percent of the hybrid-electric cars sold in the United States, he said, while the United States accounts for 65... // New York Times

Total: 3 news articles, 1 photos
First News Article: New York Times, 10/10/2008 05:27