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03/07/2008 01:09. New research suggests that the all-new Lancer Evolution X is drawing new customers into the brand from premium German and other Japanese marques. A strong value proposition and excellent driving characteristics are just two of the key drivers behind customer decisions.

A comprehensive study of customers buying the Lancer Evolution X since it was launched in March 2008 has shown that 38% of the part exchanges offered against the cutting edge Twin Clutch SST (Sports Shift Transmission) have been from premium German brands, while 31% have been from other Japanese competitor brands.

Sales of the manual transmission have been dominated by the FQ-360 variant, with the... // AutoCorse.it

Total: 3 news articles, 2 photos
First News Article: Motor Trader, 30/06/2008 18:18