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Toyota iQ May Come to the US as a Scion 14/10/2008 03:55. If true, there's some method to the madness. Placing the iQ
into Scion's range prevents the small car from stealing the
spotlight from Toyota's gas-sippers, the Prius hybrid and
Yaris. One could also argue that the iQ, a small, trendy, and
possibly affordable vehicle, would resonate well with younger
buyers - the core focus of Scion's marketing. Details are still sketchy at this point, but Motor Trend suggests the iQ will use the Yaris'... // Automobile Magazine |